MEET THE OG FITMOM

About Ash Iovino

What began as a passion for sharing exercise and wellness with other women 10 years ago, has grown into something truly incredible
My journey in fitness began with a love for endurance running, tackling marathons and ultra-marathons. Over time, that passion evolved into HIIT and strength training. I became a SWEAT1000 and Barre Body Instructor, and since then, I've dedicated my weekdays to helping others through group classes and one-on-one training. Every moment of this journey has been fueled by my desire to help women become stronger, healthier, and more confident in themselves.
My decision to specialise in pre & postnatal fitness came from a deeply personal place. I truly understand how overwhelming it can be for women to navigate exercise during pregnancy and the challenges of rebuilding strength post-pregnancy.

If you're done with fad-diets and quick-fix fitness programs, I'm the Coach you need!

Having experienced it myself, I felt a strong calling to help other women find safe and effective ways to stay fit throughout these life-changing stages.
Today, the fitmom community empowers hundreds of women to achieve sustainable health and fitness through the fitmom App, Live Challenges, 1:1 Coaching, and monthly accountability memberships. It’s about more than just fitness—it’s about creating lasting change and supporting each woman on her journey to becoming her best self.
If you're done with fad-diets and quick-fix fitness programs, I'm the Coach you need! No more gimmicks—let’s get real results together!